For my Media class, we had to find an article about blogging. It was interesting to look though many articles and websites about it because there are so many different aspects and it is ever changing.
The article that I found was about business blogging. It gave many tips that companies could use to gain more publicity for themselves. One of the tips that was given was to choose the right blogging platform. What is meant by this is that it has easy access to other social media sites so that you can promote in more ways.
One other tip that I found interesting was to love your audience. The author of the blog should be friendly with everyone, even if they post a negative comment. The company can try and turn everyone into a consumer of their product and a supporter of their company. It also stated that all comments should be appreciated because that starts a flow of conversation and you gain more traffic to your website.
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